A YouTube outro is a short sequence that appears at the end of a YouTube video. It typically includes a combination of text, graphics, and/or other media, and is designed to engage the viewer and encourage them to take a specific action, such as subscribing to the channel or following the creator on social media. Some YouTube creators use outros as a way to thank their viewers for watching and to establish their brand identity. Outros are usually a few seconds long and can be created using video editing or graphic design software.
YouTube outros can be a powerful tool for engaging viewers and promoting your brand on the platform. They provide an opportunity to include a call to action, promote other content, build a sense of community, and showcase your brand identity. Creating a visually appealing and well-designed outro can help to make your videos feel more polished and professional, and can help to build your audience
YouTube outro requirements
There are no specific requirements for YouTube outros, but there are a few things to consider when creating one:
Length: Your outro should be a few seconds long, at most. Viewers are more likely to engage with a shorter outro than a longer one.
Design: Your outro should be visually appealing and should reflect your brand identity. Use graphics, animation, and special effects to make it eye-catching, and choose colors, fonts, and images that are consistent with your other marketing materials.
Call to action: Make it clear what you want viewers to do after watching your video. This could be subscribing to your channel, following you on social media, or watching another video.
Branding: Your outro should include your channel name and logo to help viewers identify your channel.
Legal requirements: If you have used any music or media that requires credits, be sure to include them in your outro. Also, make sure that you have the rights to use any images or graphics that you include in your outro.
YouTube Templates
YouTube templates are pre-designed layouts and graphics that you can use to create YouTube videos and other content. Templates can save you time and effort by providing a starting point for your designs and allowing you to customize them to fit your specific needs.
There are a wide variety of YouTube templates available, including templates for channel art, thumbnails, end screens, and outros. You can find templates for free or for purchase from a variety of sources, such as graphic design websites or YouTube template marketplaces.
To use a YouTube template, you will typically need to download it and then open it in graphic design or video editing software. You can then customize the template by adding your own images, text, and other elements to create a unique design. Some templates may require you to have a certain level of design skills or knowledge of software like Photoshop or Premiere Pro, while others are more user-friendly and can be easily edited with tools like InVideo.
Outro best practices
Here are some best practices for creating a YouTube outro:
Keep it short: Your outro should be a few seconds long, at most. Viewers are more likely to engage with a shorter outro than a longer one.
Use eye-catching graphics and animation: Use graphics, animation, and special effects to make your outro visually appealing and attention-grabbing.
Include a call to action: Make it clear what you want viewers to do after watching your video. This could be subscribing to your channel, following you on social media, or watching another video.
Make it consistent with your brand: Your outro should reflect your brand identity and style. Use the same colors, fonts, and graphics that you use in your other marketing materials.
Test different versions: Experiment with different outro designs and calls to action to see what works best for your channel. Use data and analytics to track the performance of different outros and make informed decisions about which ones to use.
Update your outro regularly: Your outro should be updated regularly to keep it fresh and relevant. Consider changing it every few months or when you have a new call to action or promotional message.
The essential elements of your YouTube outro
There are several essential elements that you should consider including in your YouTube outro:
Your channel name and logo: This will help to establish your brand and make it easy for viewers to identify your channel.
A call to action: This could be a message asking viewers to subscribe to your channel, follow you on social media, or watch another video on your channel.
Social media links: You can include links to your social media accounts so that viewers can follow you on platforms like Facebook, Instagram, and Twitter.
Credits: If you have used any music or media that requires credits, you can include them in your outro.
Promotional content: You can use your outro to promote other videos or content on your channel, or to mention any upcoming events or projects.
A thank you for a message: Consider thanking your viewers for watching your video and for their support. This can help to build a sense of community and engagement with your audience.
A closing message: You can include a short message or slogan that encapsulates the theme or message of your video, or that reflects your brand identity. This can help to leave a lasting impression on your viewers.
Conclusion
When creating a YouTube outro, it’s important to keep it short and visually pleasing, include a clear call to action, and make it consistent with your brand. Additionally, consider using YouTube templates or hiring a designer if you lack design skills.
Ultimately, it’s important to remember that the outro is only one part of a bigger video content strategy. Therefore, it’s essential to complement your outro with other efforts such as creating quality content, having a consistent upload schedule, and leveraging other promotion tools to increase your reach and engagement